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SST PUREŽ signs first California licensee April 24, 2002 MIAMI --The fever for SST PUREŽ shaft alignment has reached the West Coast. Strategic Shaft Technologies, L.C. (SST) confirmed that California Golf Technologies, LC, is the latest custom clubfitter to join the SST PUREŽ network and the first in the state of California. SST PUREŽ alignment neutralizes the adverse effects of inconsistencies that exist in every shaft to provide optimum consistency and performance. "We've known all along that California represents huge untapped potential for our process," SST chairman Dick Weiss said. "We're looking forward to bringing this technology to the golfers of the Greater Bay area." Palo Alto-based California Golf Technologies was founded to help serious golfers take advantage of new technology, products, materials and methods to improve their overall performance. Since no shaft is perfectly round or straight, irregularities in each shaft affect performance and are the reason seemingly identical clubs perform differently. Despite modern manufacturing techniques, every golf shaft remains individually unique and cannot be fully analyzed until after the shaft has been manufactured. Using patented state-of-the art computer analysis equipment, SST PUREŽ identifies the most stable orientation of each and every shaft for optimum performance and impact repeatability. The process can be performed on any shaft, steel or graphite. "We know that once you get your hands on SST PUREd shafts, you'll never let them go," said Leith Anderson, President of California Golf Technologies. "This technology is redefining the cutting edge of the equipment industry, and we're proud to bring it to California."
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