May 2, 2004

MIAMI — Bruce Fleisher, the first professional golfer to embrace SST PURE® shaft alignment, won his 18th career Champions Tour title with a runaway victory at the Bruno’s Memorial Classic in Hoover, Ala., shooting a 4-under 68 to finish at 16-under 200. Fleisher’s win was the largest winning margin in the tournament’s history, and another example of the performance advantages of SST PURE, the leading shaft-alignment process on the PGA and Champions Tours.

“I’m thrilled for Bruce. He’s a great guy, and he was the very first pro to align his shafts with SST PURE when we introduced the process on Tour back in 1999,” says Dick Weiss of Strategic Shaft Technologies, founder of the SST PURE shaft-alignment process. “Just as Bruce recognized the benefits of SST PURE five years ago, all the pros know that repeatability and consistency in shot-making are essential. Since then, we’ve PUREd almost a million shafts for golfers of all skill levels, and I think that our acceptance and success on tour clearly illustrate how SST PURE shafts can make a real difference in performance.”

Currently, more than 200 players on the PGA, Champions and European Tours have taken advantage of the distance, accuracy and performance benefits of SST PURE shaft-alignment technology. The SST PURE shaft-alignment process analyzes the structural irregularities that exist to some degree in every golf shaft and locates the shaft’s most stable orientation through the application of proprietary computer software and sensitive data sensors. By assembling the club with the shaft in its PURE orientation, off-line bending and twisting of the shaft are minimized and impact repeatability on the center of the clubface by the golfer improves up to 51 percent. The process can be performed on existing clubs, new clubs or new shafts — steel or graphite — from most major manufacturers.

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SSTraight, DiSSTance, ConSSTant, HoneSSTy in clubmaking. You cannot be sure unless all of your shafts are SST PURE aligned and assembled.

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