SST PURE®

MIAMI -- Woody Austin, one of the original members of the PGA TOUR to adopt the SST PURE® shaft alignment process, birdied the first playoff hole on Sunday to win the Buick Championship.

Austin had his first set of shafts PUREd five years ago, when the SST PURE Shaft Alignment Lab made its debut on the PGA TOUR. He has had several sets PUREd since then. Austin was an All American on the University of Miami golf team at the time that Dick Weiss, the founder of Strategic Shaft Technologies, was Chairman of the team's fund raising activities. Austin is in the middle of the best run of his career, with more than $1.5 million earned in each of the past two years.

“We are certainly proud of Woody’s performance this week in particular,” Weiss said. “He has certainly been a long-time proponent of SST PURE, and he has been building toward this victory.”

Overall, more than 200 professional golfers on the PGA, LPGA, Champions and other tours have enjoyed the distance, accuracy and performance benefits of SST PURE shaft-alignment technology. Using proprietary computer software and sensitive data-acquisition sensors, the SST PURE shaft-alignment process analyzes the structural irregularities that exist to some degree in every golf shaft and locates the shaft’s most stable orientation. By assembling the club with the shaft in its PURE orientation, off-line bending and twisting of the shaft are minimized and impact repeatability on the center of the clubface by the golfer improves up to 51 percent. The process can be performed on existing clubs, new clubs or new shafts — steel or graphite — from most major manufacturers.

Headquartered in Miami, Strategic Shaft Technologies, LC, was founded by clubmaker Dick Weiss, who was the creator of the SST PURE® process. The patented SST PURE process of club assembly — deemed in compliance with USGA standards — locates each shaft’s irregularities and aligns the shaft to neutralize them, so that each club bends in the direction it should — straight down the target line. Upon having his shafts SST PURE aligned, a player receives a personalized computer printout confirming the process and an SST PURE shaft label for every shaft that has been PUREd. The SST PURE process of golf shaft alignment is available at SST PURE licensees around the United States and internationally.

SSTraight, DiSSTance, ConSSTant, HoneSSTy in clubmaking. You cannot be sure unless all of your shafts are SST PURE aligned and assembled.